You can take the girl out of the country…but sometimes the country won’t leave her alone. Even in the big city ; )
My story begins at the airport. After purchasing a water bottle at the Caribou Coffee at the MSP airport I boarded a plane. In the Twin Cities the big competitor to Starbucks is Caribou Coffee, a based in Minnesota chain that has super witty marketing campaigns and tasty coffee treats.
Very shortly after that they yelled at me for listening to my iPod before takeoff (like they always do) and I was left to read my very unique looking water bottle.
Well if I didn’t just about have a mini heart attack. On the back of the bottle it indicated the water was from Langlade Springs in Polar. I didn’t even know that our town had a natural spring and now it’s being marketed at a Starbucks competitor!?* Now everywhere I turn, it’s there. At work. On planes. While working out at the gym. Even my dad had one in his truck the last time I was home!
Turns out that the reason Caribou chose to distribute those water bottles was because of “Project 7” which is a group that put together commonly purchased items (gum, water, mints, coffee) and puts 50% of the profits towards 7 different charities (that go towards the causes on the bottles listed above).
The reason that Project 7 chooses the Langlade water bottles and water is because of their biodegradable bottles and because of the fact that it’s “local”.
I know that this was a huge rant about a plastic water bottle but I thought that I would share my story so that every time my city friends taste the water they can find out how good water is supposed to taste and so that my country friends and family can learn more about the trendy water bottles they’ve been seeing around town.